My advertising career has taken me from the sunny shores of Sydney to the streets of New York and London.
I finished a Bachelor of Arts degree in Professional Writing before beginning my copywriting career at Saatchi and Saatchi Sydney in 1996, then moved to boutique Sydney agency Foster Nunn Loveder.
In 2000, I grabbed the opportunity to tackle New York and truly global brands like IBM, American Express, Stoli, Foster’s, Minute Maid, and Motorola, primarily at Ogilvy and Mather New York where my experience ranged across the full spectrum of 360-integrated campaigns and multi-channel marketing.
In 2011, I moved to London as Global Creative Director for BlackBerry at AMV BBDO, then in 2014 transferred back to BBDO New York as Senior Creative Director on AT&T before joining McCann Worldgroup as Executive Creative Director.
My work has been recognized across all media at all the shows that matter, including an Emmy nomination for Outstanding Commercial. I have also judged work at shows like the Australian Writers and Art Director’s (AWARD) and global EFFYs.
EXPERIENCE
August 2018 - August 2020
Executive Creative Director, SVP
McCann Worldgroup
Verizon, Honeywell
June 2014 - August 2018
Senior Creative Director, SVP
BBDO New York
AT&T
June 2011 - June 2014
Global Creative Director, Board Member
AMV BBDO London
BlackBerry, Exxon Mobil, Fedex
July 2004 - June 2011
Creative Director, Senior Partner
Ogilvy and Mather New York
American Express, Stoli, Motorola, IBM, Foster's,
Tribeca Film Festival, Perrier
January 2000 - July 2004
Senior Writer
Oasis Advertising New York
Toyota, Sharp, India Tourism
July 1996 - January 2000
Writer
Foster Nunn Loverder, Sydney
Volkswagen, Sony, Australian Financial Review, BHP
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RECOGNITION
Emmys
One Show
Cannes
Clios
London International
Communication Arts
New York Festivals
Kinsale
New York Addys
District Two Addys
National Addys
Webbys
DMA Echo
New York Dead Radio
2WS Sydney Radio Award
Remley Award for Radio
Golden Stylus
Folio
Caxtons
AWARD
AWARD Radio
Australian Television
JURIES
Global Effys
Golden Stylus Radio (twice)
Award Radio
ATV Retail Television
Award School Judge/Tutor
Global ACE Awards
QUALIFICATIONS
Bachelor of Arts in Professional Writing, University of Canberra