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My advertising career has taken me from the sunny shores of Sydney to the streets of New York and London.


I finished a Bachelor of Arts degree in Professional Writing before beginning my copywriting career at Saatchi and Saatchi Sydney in 1996, then moved to boutique Sydney agency Foster Nunn Loveder.


In 2000, I grabbed the opportunity to tackle New York and truly global brands like IBM, American Express, Stoli, Foster’s, Minute Maid, and Motorola, primarily at Ogilvy and Mather New York where my experience ranged across the full spectrum of 360-integrated campaigns and multi-channel marketing.


In 2011, I moved to London as Global Creative Director for BlackBerry at AMV BBDO, then in 2014 transferred back to BBDO New York as Senior Creative Director on AT&T before joining McCann Worldgroup as Executive Creative Director in 2018. After leaving McCann Worldgroup in 2020, I freelanced across a variety of agencies before returning as EVP/ECD in 2021.


My work has been recognized across all media at all the shows that matter, including an Emmy nomination for Outstanding Commercial. I have also judged work at shows like the Australian Writers and Art Director’s (AWARD) and global EFFYs.

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September 2021 - Present

Executive Creative Director, EVP

MRM/McCann Worldgroup

Cigna, Honeywell

August 2020 - September 2021

Freelance Creative Director/Writer

Publicis, Digitas, MRM, Accenture,

EHE Health, Ricciardi Group, Ideally,

Charlie Company LA, Semi-famous London

August 2018 - August 2020

Executive Creative Director, SVP

McCann Worldgroup

Verizon, Honeywell

June 2014 - August 2018

Senior Creative Director, SVP

BBDO New York


June 2011 - June 2014

Global Creative Director, Board Member


BlackBerry, Exxon Mobil, Fedex​

July 2004 - June 2011

Creative Director, Senior Partner

Ogilvy and Mather New York

American Express, Stoli, Motorola, IBM, Foster's,

Tribeca Film Festival, Perrier

January 2000 - July 2004

Senior Writer

Oasis Advertising New York

Toyota, Sharp, India Tourism

July 1996 - January 2000


Foster Nunn Loverder, Sydney

Volkswagen, Sony, Australian Financial Review, BHP

Download Full Resume

Anchor 1




One Show                                                    



London International                              

Communication Arts                               

New York Festivals


New York Addys                                      

District Two Addys                                  

National Addys                                         


DMA Echo                                                  

New York Dead Radio                            

2WS Sydney Radio Award                   

Remley Award for Radio                                          

Golden Stylus                         




AWARD Radio                                           

Australian Television                             




Global Effys

Golden Stylus Radio (twice)

Award Radio

ATV Retail Television

Award School Judge/Tutor

Global ACE Awards


Bachelor of Arts in Professional Writing, University of Canberra

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