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Honeywell makes thermostats, right? Wrong. Honeywell is a software industrial company. This common misconception was affecting sales, staff morale and recruitment. So embracing the company's centuries of innovation and invention, we told the modern Honeywell story through an omni-channel campaign that focused on the people who make it all possible. The employees.

Honeywell - Campaign Overview

Brand Anthem

"Greener Planet"

Honeywell - Print

"Sydney Opera House"

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