Mobil1 oil is at the heart of every F1 engine. In fact, one could say that they're so close to F1, it's personal. This campaign, through film, stunts and an integrated campaign, gave fans the chance to get even more personal with motorsport.
Mobil1 Get Personal
Mobil1 Get Personal - "Carwash" featuring Jensen Button
Mobil1 Get Personal - "First To Work"